ABUJA, (CAJ News) – THE former Director Defence Information, Maj. Gen. Chris Olukolade , has encouraged spokespersons of security and response agencies to operate within the confines of the law.
He has urged them to register and renew their membership of Nigerian Institute of Public Relations (NIPR).
“It is now illegal to practice Public Relations in Nigeria without certification as the Institute is undertaking membership certification and re-certification to weed out quackery in the profession,” said Olukolade.
He spoke in Port Harcourt, Rivers State this past weekend at a Regional Seminar on Media Engagement in Crisis Communication organised by the Centre for Crisis Communication (CCC).
Meanwhile, speaking at the same event, founder of PR Nigeria, Yushau Shuaib, disclosed that online media had taken over from the traditional media as effective means of communication.
“Unlike the old bureaucracy, stringent and costly requirements of setting up traditional media, the online media is direct, affordable, faster with large audience that have now forced professional communicators to work 24/7 including Saturday, Sunday and Holidays because any late or lack of response to sensitive issues can easily trigger crises or disaster.”
The Executive Secretary of the Centre for Crisis Communication (CCC), Air Commodore Yusuf Anas, said the seminar, sponsored by Nigeria Stability and Reconciliation Programme (NSRP), was organised to improve the capacity of information officers on the latest tools in crisis communication.
The event has been held in Abuja, Bauchi and Port-Harcourt where over 200 officers have so far been trained and benefitted.
“With adequate funding the centre hopes to organize the seminar in other regions – North-West, South-West and South-East,” Ansa said.
– CAJ News