ABUJA, (CAJ News) – A partnership between a Nigerian telecommunications firm and a Singaporean social and electronic commerce platform is set to spearhead the growth of the former’s small and medium enterprises.
Etisalat and Singapore’s YuuZoo Corp have announced the collaboration, called SME Arena.
The partnership is a social and e-Commerce platform allowing small and medium-sized enterprises to converge, network, collaborate, showcase their products and interact with customers and business partners on the digital space.
It is envisaged this will enhance efficiency, productivity and profit optimisation.
Through the partnership, YuuZoo gains prime access to the booming e-Commerce and social networking market in Nigeria, with a specific focus on the huge SME market.
“YuuZoo is excited to be the first Singapore-based company to in a significant way engage in the booming Nigerian e-Commerce market,” said YuuZoo Chief Executive Officer, James Sundram.
Matthew Willsher, CEO of Etisalat Nigeria, hailed the inception of SME Arena.
“At Etisalat Nigeria, we pride ourselves as the most SME-friendly telecommunications company in Nigeria.”
– CAJ News